Do You Have Problem Solving Skills

problem solving skillsProblem solving skills are an important aspect of the unique selling proposition puzzle. Regardless of the niche that you’re in, people have problems. You’ll build a successful business when you develop the skills to solve those problems.

We’re continuing to work through the 8 step unique selling proposition blueprint. We’ve covered quite a bit of ground as we work through the 8 steps to help you define your USP. Let’s jump right in to the next step.

What Are Your Problem Solving Skills

Just about every business out there solves some sort of problem. There’s some need or want that has been identified that they can meet. It doesn’t have to be a life necessity, but rather some sort of identifiable problem they can address.

There’s literally thousands of examples in every industry imaginable to support this. 

That’s why it’s important to identify what sort of problem solving skills that you have. How can you as an individual or a business meet the needs of the marketplace?

How can you assist me when I come to you and say I need help?

The more adept at solving people’s problems that you become, the easier it will be for you to build a successful business.

And I’ve said it before. If you’re not solving some sort of problem, there’s really no reason for you to be in business. There just isn’t. You must find a need that isn’t being met, or isn’t being met properly. 

At the very minimum, you have to meet those needs in a unique way, from a different angle than already exists in the marketplace.

And before you start to object, you do have the ability to solve people’s problems. You just have to take the time to identify the areas you have those skills in. 

But you do have them.

And I bet I know the next question you’re asking.

How Do I Integrate My Problem Solving Skills Into My USP

problem solving skillsThis is where the answers to each of the questions in the 8 step blueprint come into play. That’s why it’s an 8 step blueprint and not a 1 step one.

By now you should’ve answered who your target market is, what their problems are, which problems are not being addressed by your competition, what area are you an expert in, and now what are your problem solving skills. Once you lay all of that out, your USP should start to be taking some shape.

We’re not done yet, there’s still a few more things to consider.

But the picture should be starting to form. You should be starting to see just how you’re going to approach your niche.

And you’re problem solving skills are going to be a big part of that. You simply have to match your skills to the needs of the marketplace.

When you’re able to do that, you’re well on your way to building a thriving business.

What About You?

What are some of the problem solving skills that you have? How have you been able to use them to meet the needs of your target market? Or, if you’re still defining your target market and your unique selling proposition, how do you think you can utilize those skills to address a need in the marketplace?

Take a minute and let me know your thoughts. I’d really like to hear from you. Also, please take a second and share this post with the social media buttons to the left and then jump over to my Facebook fan page and give it a like. Thanks!

About Barry Overstreet

Barry Overstreet is somebody who's struggled in the past to make money online, and he's finally started to figure it all out. He know what it's like to be new in the industry and he understand what it's like to be totally confused trying to generate an income on the internet. He hopes to be able to clear up some of the confusion so you can start making real money for a change.

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3 Responses to Do You Have Problem Solving Skills

  1. Adrienne 20 March, 2013 at 4:58 pm #

    You know Barry as I read what you’ve shared on this series about our USP when this was first introduced to me I really had no clue which way to go.

    I mean I get that you find your target audience and learn what their problems are. If what they need isn’t getting addressed by your competition then perhaps you can help. The bad thing was that I didn’t think I knew more then the so called “expert”. So what it really does all boil down to is being able to solve their problem.

    What I’ve since learned is that maybe you just explain things much simpler then the so called expert. Maybe they’re just more interested in making the big bucks instead of truly helping the other guy. Maybe what you can add to your skills that they don’t is your caring nature and wanting to help others. I mean how many times have you tried to get in contact with the “big guy” only to get a run around from customer support and never get your questions answered?

    I’m just saying, we all beat ourselves up trying to come up with something out of this world or something no one is doing when maybe that’s not what your audience is looking for at all. Maybe they just want to know that you really do care.

    Okay, my sappiness is finished now. lol…

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    • Barry Overstreet 21 March, 2013 at 1:06 pm #

      Hi Adrienne,

      I’m glad you’re enjoying the USP series and hopefully learning a few things from it.

      You’re absolutely right. Quite often, just our presentation on a given topic may be the difference that many are looking for. You don’t have to know a subject inside and out, and we all know that’s pretty difficult online anyways as fast as things change. You simply need to know enough about the topic to talk intelligently and provide valuable information.

      The funny thing about many of the “big guys” online is that they’ve been successful for a while and more than a few of them are simply living off their past accomplishments. They haven’t kept up with what’s working today, so their advice (which they’re still getting paid for because of their name) is outdated. Not all are that way, but many are. And you’re right, it’s difficult to get a hold of most of them because they have such a large business that they’re constantly busy.

      You weren’t being sappy. I think you hit the nail on the head. I think many new people online are simply looking for a real person who understands what they’re going through, can relate to them, and can provide some help to get them past some of their hurdles. We can do that without being an “expert” and can help a bunch of people in the process.

      I hope you have a great end to the week!



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